Updated May 02, 2001.
Welcome to the Pfeiffer Sign Gallery.
There are just tons
of signs out there to be found and many different varieties. Watch out though,
excepts for some rare cans, signs tend to go for the most money. Any image markedwas
added during the last update.
TO GALLERY INDEX
Most of these signs were made as promotional items for local bars. Some
were for store display as well. Either way, these signs are a great addition to any bar or home...
Glass" - This dark sign is in the shape of a drinking
glass. Interestingly enough, it uses the "Premium Beer"
font, but says "Famous Beer" and shows the brewery (the
brewery was only used on the Famous brand.
Tap" and "Back" -
This thin, cardboard or tin sign is in the shape of the somewhat rare
Johnny statue where he is standing over a keg. The artwork looks
Holder" - This neat wooden sign holder is meant for displaying
Keg" - This nice sign for Pfeiffer Premium Beer is made of
plastic and in the shape of a keg.Variation.
Johnny" - This rubber or hard plastic plaque is in the
shape of Johnny Pfeiffer. It shows its age, but that seems to add
to its character.
- Famous" - Here is a nice Reverse On Glass sign for
of 76" - The campaign style hat is from the bicentennial
celebration of 1976. G. Heileman era.
Boat" - I love this one! It features the Ore Boat from the
Scenic cans along with two Premium Beer bottles. Made of plastic.
Beer" - This sign pops up on eBay from time to time. It can
always be picked up for a great price. Much more of the sign
refers to "Cold Beer" than Pfeiffer, but it is still a good
sign to start a collection.
"Cars" - Pfeiffer is from Detroit, Michigan and
so is the automobile! These two signs from the 1950's paying
tribute to Detroit's auto industry. View 2 and "Close-up".
New image of this sign - Oct. 11!
- This is a huge cardboard
cutout of Johnny Fifer! Measures about 3 feet tall!
- This tin over cardboard sign pays tribute to the race horse "Lawrin"
who was born in 1935.
- Tin over cardboard with the Kentucky
Derby and Preakness Stake winner "War Admiral!"
"Galliant Fox" - Another "horse sign", this time
for the horse "Galliant Fox." It is dated 1927, but Pfeiffer was not produced
from 1919 to 1933, so the date may refer to the horse.
"Beer Stein" - Plastic sign in the shape
of a beer stein. These things seem to be pretty common. Part of the "Great
Lakes Country" advertising.
||"Reverse on Glass"
- This is the favorite
sign for Pfeiffer Premium Beer. ROG or "Reverse on Glass" signs
are one in which the sign was painted on the back of the glass and then covered.
Similar to how mirrors are made. New image Oct. 11.
- A Pfeiffer sign
featuring Johnny Fifer and the "Happy Mug" with hat.
- This is a pretty neat plastic sign for Pfeiffer
Premium Beer. It features a bottle and glass. Johnny Fifer is up
top too and the sign features the short lived "Luxury Beer"
- This one is a beauty! Metal over cardboard.
I was out-bid on this one..
- www.mi-brew.com was nice
enough to let me post this!
- I wish this was mine!
Compliments of www.mi-brew.com!
That's right! Not all signs just sit there on the wall doin' nothin!
These signs either have some movement or light up.
"Pfeiffer Game View 1";
"View 2" and
- This one is a drinking game and a sign! As the arm spins around, one person has to guess
if it is going to land on either "Fun" or "Flavor." If he gets is right, the
other person has to take a drink. Wrong, and HE has to take a drink.
precursor to the "Less filling / Tastes Great" debate that has divided America.
"Moving Sign" - As the light heats up, the background
moves and looks like water!
"Hanging Lighted Sign" - Up until recently, I have
only seen poor images of this sign. Here is a great shot of a cool Johnny
"Lighted Pfeiffer Sign" - It's lighted
and it's for Pfeiffer! Go figure! I want one for my bar!
"Premium Lighted" - This one is cool! About
14 inches wide, it is for Pfeiffer Premium Beer. 1960's. I paid too much, but
I love it!
Post-1958, these plaques were released
in conjunction with the "Scene Cans." The more common variety are on "shields" and the rarer
type are on round "kegs." All of them are about 10" x 10".
Thank you to Richard
Pfeiffer for the only "keg" image I have! The backs of all these signs had
a sticker describing the animal and its significance to Michigan.
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